For service and consulting business owners
Wondering why the leads aren't flowing?
The problem is almost never the tactics. Its what's underneath them.
The Market & Method Brand Audit scores your brand across seven foundations, identifies the gaps costing you clients, and tells you exactly what to fix first so you can turn enquiries into clients.
Free. Takes 10 minutes. Specific to your business.
Built for service & consulting businesses
7 foundational pillars
Personalised report delivered immediately
No email required to start
Built for service and consulting businesses - you know something's off but don't know where to start.
Receive a personalised report delivered immediately
Reviewed against 7 brand foundations
The default move is to do more. It rarely works
Post more. Try a different platform. Rewrite the website. Hire someone to run the ads. Most founders have tried at least three of those — and the leads are still inconsistent. The tactics aren't the problem. They're often sitting on top of foundations that haven't been sorted yet.
What does it audit?
Seven foundations. One honest score.
01 Audience Definition
Who you are actually talking to - and whether your marketing reflects that.
03 Category clarity
Whether you occupy a recognisable space in your buyer's mind.
05 Offer Clarity
Whether there's one clear thing to buy with an obvious outcome and next step.
02 Positioning clarity
Can a stranger describe what you do and who for — after one look?
04 Value Proposition
Whether your value is described in terms of what the buyer gets.
Not what you do but what your clients walk away with.
06 Brand Voice
Whether your tone is consistent and recognisably yours across every touchpoint.
07 Visual Identity
Whether your visual presence reinforces your positioning, or contradicts it before you've said a word.
01 Audience Definition
Who you're actually talking to and whether your marketing reflects that.
02 Positioning Clarity
Can a stranger describe what you do, and who for, after one look?
03 Category Clarity
Whether you occupy a recognisable space in your buyer's mind or describe yourself in terms so broad they have to figure out where you fit.
04 Value Proposition
Whether your value is described in terms of what the buyer gets — not what you do or how long you've been doing it.
05 Offer Clarity
Do you have one clear thing to buy with an obvious outcome and obvious next step?
06 Brand Voice
Whether your tone is consistent and recognisably yours across every touchpoint.
07 Visual Identity
Whether your visual presence reinforces your positioning — or contradicts it before you've said a word.
How it works
Ten minutes.
A clear picture.
Step 1
Choose your path
Have a website? Enter your URL and we'll analyse your brand directly from your pages. No website yet? Answer a focused set of questions instead.
Step 2
Get your score
Your brand is scored across all seven foundations with specific findings — not vague observations, not generic advice. You'll see exactly where you stand pillar by pillar.
Step 3
Know what to fix first
Your report identifies which gaps have the highest commercial impact and what to address first. No strategy deck. No vague recommendations. A clear starting point.
See what your report looks like
Free. Takes 10 minutes. We'll email you the report.
Frameworks
The strategic work. Without the invoice.
The audit draws on three proven frameworks applied across thousands of businesses. It asks the same questions a good strategist would ask in a discovery session. You get the output for free, in ten minutes, without sitting through a sales process to get there.
Obviously Awesome positioning: what you are, who it's for, why different.
StoryBrand messaging clarity: the customer is the hero, you solve their problem.
Audience empathy: people don't buy products, they hire them to solve a problem.
"I've tried things like this before and nothing changed."
Most audits hand you a list of problems and leave you to figure out the rest. This one tells you which gaps have the highest commercial impact and what to fix first — so you're not staring at seven findings wondering where to start.
What changes when the foundations are right?
You stop second-guessing your marketing and start knowing why it isn't working. Better-fit clients come in without more effort because the right people can finally see they're in the right place. The work you're already doing starts converting — not because you changed the tactics, but because what's underneath them now makes sense.
FREE BRAND DIAGNOSTIC TOOL
Find out what's actually in the way
Free. Takes 10 minutes.
You'll finish knowing exactly where your brand stands and what to fix first.
Built for service and consulting businesses. Other business types — join the waitlist.